Twenty years of success for Charterhouse
Charterhouse Turf Machinery recently celebrated 20 years of supplying equipment for greenkeeping and grounds maintenance tasks. The company is best known for the Verti-Drain range of deep aerators, manufactured by Redexim of Holland. This product revolutionised turf management when it was introduced to the UK in the early 1980s.
Charterhouse subsequently expanded into emergent niche markets, with ranges such as overseeders, scarifiers, corers, core collectors and pedestrian turf aerators. The company also diversified into consumer-orientated products, including DR wheeled trimmers and brushcutters. In 1999, Charterhouse bought the Michael Richmond Ltd business, specialising in the supply of arboricultural and forestry equipment, broadening its market reach still further.
Most recently, Charterhouse added the Antonio Carraro super-compact™ tractors and the Rogers Windfoil shrouded boom sprayers. To mark their 20th anniversary, Charterhouse recently held a special dinner attended by past and present employees. A special feature was a commemorative cake baked by Secretary Barbara Jarman.
Having identified the turf equipment market as a specialist sector, and sourcing high-quality products, Charterhouse quickly became recognised as experts in our field, says Philip Threadgold, a founder of the company. Our ongoing flexibility has enabled us to develop the business to meet trends in new and existing markets, and we can look forward with confidence and excitement to the next 20 years and beyond.